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only in europe
Fifth quarter objective is to enhance basketball's popularity and financial viability in Europe. This involves devising strategies and implementing measures to increase the sport's profitability and appeal to a broader audience.
The desired outcome is to positively impact the basketball industry in Europe by making it more relevant and attractive to audiences. To achieve this, it is necessary to carefully analyse the current market trends, identify the target audience, and develop a plan that meets their preferences and needs.
The ultimate aim is to establish a sustainable model that promotes the growth of basketball in the European continent, creating opportunities for players, teams, and other stakeholders along the way.